How to Think About Bitcoin Allocations

Advisors and investors find themselves inundated with decisions and choices when investing in the crypto economy. Between deciding what cryptocurrency to invest in (bitcoin, ether, tether, solana, etc.) and how to gain exposure (direct exposure, indirect exposure, via an ETF), fitting crypto into a portfolio can be a complicated affair. Alex Chalekian, founder and CEO of Lake Avenue Financial, recently discussed how to approach bitcoin investing and portfolio allocations with CoinShares.

The launch of spot bitcoin ETFs last year paved the way for institutional adoption that continues to grow. As more investors look to the potential in bitcoin allocation, advisors must familiarize themselves with bitcoin’s potential and pitfalls.

As a highly volatile asset with nontraditional valuation drivers, bitcoin investing should only be considered by experienced investors. “Unlike stocks, bitcoin does not generate cash flow or pay dividends,” Chalekian noted. “Its valuation is primarily driven by supply and demand dynamics, investor sentiment, and adoption trends.”

For those with the risk appetite and experience, however, bitcoin may provide a number of benefits to portfolios. These include greater risk-adjusted return potential, diversification from traditional assets, and an alternative source for upside potential.

A breakdown of annualized returns, max drawdown, and volatility of a traditional 60/40 portfolio, 4% allocation to bitcoin, and 4.4% allocation to gold between 2017 and May 2025.