Revisiting the Case for Active Investing in an AI-Heavy Market

Passive investing has dominated flows for years. But if market history teaches us anything, it’s that the pendulum never swings in one direction forever. So what clues might we miss about the next potential reversal?

Current market conditions seem self-reinforcing. US stock markets continue to be driven by technology giants amid enthusiasm about artificial intelligence (AI). As passive funds grab more market share (Display), they’re forced to keep buying the mega-caps, which further inflates their share prices and fuels market concentration. By the end of September, the top 10 companies in the Russell 1000 Growth accounted for 61% of its market capitalization. Extreme concentration even prompted FTSE Russell to introduce new rules capping the largest weights of its US equity indices earlier this year.

passive flows

High concentration makes it hard for diversified active portfolios to outperform. While the mega-caps include great businesses, active strategies may avoid or underweight popular stocks over concerns about valuations, business models and interrelated risks, or because of regulations on weighting individual holdings. To some, this looks like a perpetual loop that could constrain active portfolios indefinitely.

A Brief History of Passive Reversals

We don’t think so—with market history as our guide.

Consistent outperformance of the top stocks isn’t set in stone. Earlier this year, from January through early April, five of the Magnificent Seven mega-caps trailed the market, and throughout the year, their performance has diverged. Rewind to 2022, and we saw the US tech giants fall precipitously in a bear market.

Further back, long periods of passive outperformance eventually reversed. From 1994 to 1999, as the dot-com bubble inflated, passive US large-cap growth portfolios performed especially well, at times outperforming 70% of active peers (Display). This occurred even though passive investments represented a much smaller piece of the market than today. When the dot-com bubble burst, active portfolios outpaced passive performance for most of the next eight years.

will passive active tide turn